Released on: September 11, 2008, 7:20 am

Press Release Author: Internet Broadcasting Group

Industry: Media

Press Release Summary: Internet Broadcasting Group and Affordable Sound Join Forces
to Form Affordable Sound Radio Online

Press Release Body: Austin, Texas- Local musicians unable to get airplay on Austin’s
commercially owned radio stations will find respite in Affordable Sound Radio
Online, launching September 1, 2008. The radio station which will be available
online at AffordableSound.FM, will specialize in playing artists that aren’t heard
on any other station.
While commercial radio is losing revenue and listenership every quarter, internet
radio is growing at exponential rates.

Internet Broadcasting Group and Affordable Sound will work together to create a
station that is “thoroughly listenable, engaging and entertaining,” said Affordable
Sound co-owner Mike Marquardt. Affordable Sounds specializes in high volume CD
duplication, artist posters and collateral and music distribution. The company which
has traditionally provided artists with exposure through compilation CD’s and
events, sees internet radio as a new and highly viable venue to promote local
artists.

“People continue to seek a place to hear new artists… Not just what record companies
want them to hear, but independent artists who are talented, progressive and
interesting,” commented Internet Broadcasting Group vice-president Mark Lassoff.

The AffordableSound.FM Station will feature traditional music programming with fewer
commercials and promotions than are found in commercial FM stations. Since the cost
structure of operating a radio station on the internet is hundreds of thousands of
dollars lower than operating a terrestrial station, there is less need to sell
commercial advertising time.
Musicians who want their music to have exposure on the station will be able to
submit their songs to Affordable Sound through their web site. Also, clients who
utilize Affordable Sound for their traditional CD Duplication services will have
their music included in the radio station’s rotation.

Affordable sound co-owners, Mike Marquardt and Will Evans will also host a weekly
“Top 10” style show which will be broadcast throughout the week as well as made
available as on-demand programming. The Top 10 program will be available through
the AffordableSound.FM web site as well as Apple iTunes™.

“It’s rough for independent artists,” said Marquardt, “Hopefully this station will
make it just a little bit easier for them to get them heard. I think people will
really enjoy listening too.”


Web Site: http://www.internetbroadcastinggroup.com

Contact Details: Mark Lassoff
http://www.Internetbroadcastinggroup.com
(512)485-9505